The traditional “sales funnel” thinking is flawed: Here’s why

Synergy48 Business Advisor Ian Bosler from Intertype explains:

• Why the traditional “sales funnel” thinking is flawed and costing businesses serious dollars;
• Attract, Sell and Wow are the only three frameworks any business needs to be concerned with to build highly automated and scalable marketing and sales processes.
• The reality is that we live in an “offline” and “online” World and your marketing and sales communications must work across both mediums or face oblivion.

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