Best Practice Business Advisor Ian Hopkinson SEO, Digital Marketing and Brand Reputation Specialist


Got us from nowhere to the 1st page. Professional and result-orientated.

Areas of Expertise

Ian Hopkinson: Mad Scientist Digital

SEO and Digital Marketing Specialist

Musician turned Entrepreneur Ian Hopkinson is a Digital Strategist with expert knowledge from development through social media to SEO and analytics. The Mad Scientist Digital concept was born in the Silicon Valley out of the revolution Napster and the Internet created in the music industry. A professional musician since age 10, Ian toured Europe and recorded with iconic Australian musicians. He was working in the US when the the tidal wave hit – and he found he had the skills and the passion to ride the wave and have great fun doing it. His enthusiasm led Ian’s Californian community to label him a digital “mad scientist” and send him in to advise startups in a range of industries. He realised that he was an entrepreneur and a digital creative.

Ian returned to Australia to live and work, building Mad Scientist Digital to help local and global businesses navigate the disruptions of the digital revolution.

Book a Consultation with a specific advisor or find out about an Integrated Business Improvement Solution

The various elements of your business don’t happen in isolation. An integrated business improvement solution gives you access to a hand-picked team of Synergy48 Advisors and Specialists helping ensure the successful integration of your business improvement solutions across all aspects of your business, saving you time, money and resources and ensuring the best possible outcomes for your business. Of course you can just talk to an individual advisor as well!
Contact us to talk to a specific advisor or to arrange a free, no obligation consultation to see whether an Integrated Business Improvement Solution could be right for your business

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What our clients say

From the get-go these guys were super attentive and informative. The team at MS took the time to understand my business and our goals to be nationally visible. What I really love about MS is that we are not lost in the system. Some SEO companies have one account manager running upwards of 30 accounts. These guys not only manage our SEO but they advise and follow up. They find faults and offer solutions. Their reporting is easy to follow and always on time. If your serious about gaining page 1 visibility then contact these guys!

Richard, The Stylesmiths

August 2018

Fantastic service with an innovative, direct & effective approach. These guys are dedicated to the outcomes businesses need.

Phil Richards

July 2017

I've been working with Ian, Carl and the team for over a year now and I've been very excited by their level of knowledge in SEO. I have recommended them many times.

Emma Sidney, Digital Copywriter.

July 2017

Easy process. Good communication. Legends.

A very knowledgeable business that has help tremendously with our SEO.

He is truly mad but in a good way.

got us from nowhere to the 1st page. Professional and result-orientated.

Ian Hopkinson in the Blog

You Can’t Handle the Tech

You Can’t Handle the Tech

Approx time to read:  3 min Key Take Aways: Technology has opened up new opportunities and also created new challenges. Many businesses need a team of IT Experts now in order to keep up. Without IT support every change in staff can take up hours of time...

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