Knowledge Sharing Dinner Series: Sharing knowledge you can use to make better decisions and take decisive action to fill the gaps in your business.
Is your marketing delivering a positive ROI?
The Synergy48 Group Knowledge Sharing Dinner Series: join the conversation.
Date and Time
Tuesday 11 Sept 2018
6pm – 8.45pm
Don’t confuse tools and tactics with a strategy. An integrated marketing mix requires a consistent approach which means thinking before you invest money in tools and tactics you’re not sure will work.
Join us for dinner with a panel of four different marketing specialists to learn how to balance your marketing mix to create a strategy that can deliver a return on your investment.
Location
Novotel Hotel, Glen Waverley
Synergy48 Group Dinners are exclusively for members and their clients. you will be asked to enter an invitation code to access the registration page. If you don’t have your invitation code get back to the member who invited you or call the Synergy48 office on (03) 8087 0511.
The Expert Panel
What’s Included?
- Drink on arrival
- 2 course dinner
- Workbook
- All dinners in the Knowledge Sharing Dinner Series are limited to 32 guests so that everyone has the opportunity to speak in depth with each of the panelists to discuss issues of concern to their business
- Every guest will leave with a prioritised action plan customised for their business.
- The opportunity for quality conversations with other quality business owners.
About the Knowledge Sharing Dinner Series
Information is Noise – Knowledge is Power
A 2016 survey of 300 business leaders from 16 countries conducted by CIMA and AICPA found that senior leaders are struggling to make the right decisions, with 72% of organizations admitting to at least one strategic initiative failing in the last three years as a result of flaws in their decision making processes.
A top cause of poor decision making identified in the study is information overload, with 36% saying their organization is not coping with information overload, and that it is making life harder for those charged with decision making because they are unable to extract relevant information and turn it into insight.
The dilemma is clear: on the one hand, business leaders receive too much information, while on the other hand, they don’t get enough knowledge and insights to make sound decisions and develop new capacities for action.
Peter Senge, author of The Fifth Discipline distinguishes information sharing (giving and receiving data, facts and opinions) from knowledge sharing, with knowledge sharing occurring when people are genuinely interested in helping one another improve decision making and develop new capacities for action.
Every dinner in the series is based around Four Guiding Principles:
- Singular Focus: Every dinner focuses on exploring a specific business issue which SMEs have consistently identified as a significant concern.
- Multiple perspectives: We bring together four experts from four different industries/professions to provide multiple perspectives on the issue.
- Relevance and Significance: You’ll have the opportunity to explore the issue in depth with each of the experts to determine how it applies to your business.
- Capacity for Action: You’ll leave with a clear and prioritised action plan developed for YOUR business – NOT a generic “To Do” list.
What business owners are saying
More Events in the series
Poor productivity: will systems, technology or people solve the problem?
TBA 2019
Planning for growth: an integrated cross business approach
TBA 2019
Is rapid growth sending your business broke?
Coming in 2019
