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Is Poor Communication Costing Your Business? Warren Buffet says YES! Meet the Panel

Is Poor Communication Costing Your Business? Warren Buffet says YES! Meet the Panel

Marketing is an effective engine that is driven by research, segmentation, positioning, and strategy. Fueling this engine means telling a compelling story and engaging in conversations that lead to a better understanding of your customers wants and needs. A branding...
Is your number up?

Is your number up?

Approx time to read:  3 minutesKey Take Aways:The two steps in the marketing process from a customer’s perspective: research and compare valueHighlights  two key reasons why many retailers are struggling; and it’s not competition from the internetMaking it...
How to bag a customer for life

How to bag a customer for life

Approx time to read: 2 minutesKey Take Aways:Discusses the three steps in the buyer’s journey and how your business communicates around the psychological shifts that occur during your buyers’ journey will determine if the customer you worked so hard to win will...

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