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Company Values: Making it Happen

Company Values: Making it Happen

This is part 3 of a 3 part series on How to Create a Values Driven Business In part 1 you determined what your core company values REALLY are In part 2 you turned words into deeds by answering 2 critical questions “WHY is this value important to my business?” and “How...
Company values: turning words into deeds

Company values: turning words into deeds

Simply knowing your company values is not enough unless they are effectively integrated, communicated and demonstrated in all of your business activities.  Unless you (and your team if you have one) turn words into deeds. I’m sure we’re all familiar with a host of...
Define Your Brand Essence and Positioning

Define Your Brand Essence and Positioning

Brands should aim to create a strong human connection through their purpose and build a belief system around what they do and why they do it. Peter Sandor Synergy48 Best Practice Brand Strategy Specialist, Fearless Synergy48 Business Advisor Peter Sandor from Fearless...

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