“Good marketing makes the company look smart. Great marketing makes the customer feel smart.” – Joe Chernov
Best Practice Branding & Marketing in the Blog
Is your number up?
Approx time to read: 3 minutesKey Take Aways:The two steps in the marketing process from a customer's perspective: research and compare valueHighlights two key reasons why many retailers are struggling; and it's not competition from the internetMaking it...
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Marketing as an engine for finding life long customers The Panel Q&A
Meet the panel The Q&A The questions discussed during the panel Q&A were submitted by attendees prior to the dinner. There’s a saying that Content is King. Is that true for finding life long customers, or only in the short term… and does anybody...
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Marketing as an Engine for finding Life Long Customers – The Action Plan
In the the March 2019 Synergy48 Knowledge Sharing Dinner panelists mapped out a plan to use marketing as an engine to find life long customers. Here's a summary of the action plan in under a minute. You can read the full action plan checklist below the...
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Marketing as an Engine for Finding Life Long Customers – Meet the Panel
On Tuesday 19th March a group of business owners met over dinner with an expert panel comprising a sales and marketing integration specialist, an SEO and Digital Marketing Specialist, a Google Ads specialist and a sales strategy specialist to discuss...
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The four pillars of successful business growth: the Panel Q & A
Meet the panel Q & A with Lisa Wiking Growth in it’s nature means to expand, which means increasing. One of the greatest problems business can face in the growth phase is staff turnover. When you’re wanting to grow you need to ensure...
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The Four Pillars of Successful Business Growth – The Action Plan
In the Feb 2019 Synergy48 Knowledge Sharing Dinner panelists mapped out the 4 key elements necessary for future success, which can be applied whatever growth stage your business is in. Here's a summary of the action plan in less than a minute. You can read...
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The Four Pillars of Successful Business Growth – meet the panel
On Tuesday 12 February 2019 a group of 22 business owners met over dinner with an expert panel comprising a business finance specialist, a sales and marketing specialist, a leadership and culture specialist and an online systems specialist to discuss the...
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How Lovable is Your Business? – The Panel Q&A
Meet the panel Q & A with Peter Engelhardt I think we've got to distinguish between brand and business at this stage, quickly. So, when I say a brand I mean a business that wants to grow, as opposed to a business that's happy being where they're...
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How Lovable is Your Business: The Action Plan
Every month Synergy48 Group members invite a select group of clients to attend a Knowledge Sharing Dinner with a panel of 4 business specialists from different professions to discuss a different business issue. As part of the agenda each of the specialists...
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Spicy Web heads to Silicon Valley
Approx time to read: Less than 3 minutes Key Take Aways: Spicy Web founder Tony Sambell our S48 Google Ads specialist travelled to California recently to attend the Google Marketing Live Conference. Although most of the conference was covered by a non...
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