January, 2018 | Synergy48 Group

Why are some brands just so damn successful?

by Peter Engelhardt | Wed, 31st Jan 2018 | Branding, Culture, Peter Engelhardt, Resource Library

So many businesses think they have to hire branding consultants and spend oodles of money to grow their brand. That can work, sometimes. But more often than not, the positioning and branding statements they paid so dearly for just don’t feel right after a few years....

Why are some brands just so damn successful?

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